Pingyao International Film Festival is initialized by the famous Chinese film director 、producer and screenwriter Jia Zhangke. He was born in Fenyang, Shanxi province China in 1970. Where he was born the Fenyang is actually just one hour’s drive to the Pingyao Ancient City. Jia Zhangke 's films have received critical praise and have been recognized internationally, notably winning the Venice Film Festival's top award Golden Lion for 《Still Life》. His other main film works are《Xiao Wu》,《Platform》,《24 City》and《Mountains May Depart》.
Pingyao International Film Festival is actually the fifth film festival that China had ever host. Before it, there were Shanghai International Film Festival, Beijing International Film Festival, Xining International Film Festival and Silk Road Film Festival. In March 2017, the committee of the film festival has declared that they will hold it at the Diesel Engine Factory Culture Park in Pingyao Ancient City which has a history of over 2700 years in China this year. So far, the Municipal Government of Pingyao has undertaken the process to redesign this place for holding the international film festival. Below there is a photograph of the Diesel Engine Culture Park.
The festival is planned to last 8 days with an opening date of 19th October 2017 and the closing date of 26th October 2017.
The director of this Pingyao international film festival will be Jia Zhangke, while the art director will be the former chairman of the Venice Film Festival, the famous Italian film critic and historian Marco Muller. Marco Muller has been called the "World Promoters of Chinese Films" for he has long been responsible for the election of the Asian Film Festival since 1980s.The Pingyao International Film Festival will be more focus on Asian films compared to the former film festivals, aiming to enhance Chinese film and non western developing countries, Pingyao International Film Festival has endeavored to upgrade the connection, dialogue and cooperation of film practitioners within developing counties.
At present, the first session of the Pingyao International Film Festival has already begun as the election team has started to selecting films at a global range. The committee has set up a professional election team which has involved the well-known filmmakers Marie-Pierre Duhamel-Muller from France. The team will make out a selection of more than 40 unique films.